2018 MASTERS CONFERENCE
NEW DATE - April 25, 2018
Regional Learning Alliance
850 Cranberry Woods Drive
Cranberry, PA 16066
EVENT INFORMATION
This year’s conference will focus on leadership and finding the next generation of members using social media and other marketing tools.
Coloring Outside the Lines: Lessons Learned from Steve Jobs – Jeff Tobe, Coloring Outside the Lines
This fast paced, fun, and content-rich program combines Jeff Tobe’s presentation on how to go beyond service to consider the customer experience, with lessons learned from Steve Jobs on creativity and innovation. Interspersed in Jeff’s presentation are clips from a never-before-seen 1995 interview with Steve Jobs. Jeff inspires thought and discussion with participants on the future of the association profession, considering where it has been and where it is going. Jeff ties it all together by getting people to think like Steve Jobs thought. No matter what your past impressions of Jobs might be, he was a master of ‘disruption’, and Tobe provokes audiences to think about how they might disrupt the association profession AND become more “customer-centric”. We now have to consider our member/customer ‘touchpoints’, take ownership, and tweak them to change the customer experience…leading to attaining and retaining members/customers.
Strategic Planning Round Table – Led by Angela Stengel, Executive Director, American Society of Regional Anesthesia and Pain Medicine
Join 4 local association leaders as they discuss their Strategic Planning Process including how often they revise their plan, who is involved in the process, and how the strategic plan is implemented. The attendees will be encouraged to share their questions and experiences with our panel.
The Essence of Self Leadership – Michael Kumer, Boards Made to Order
Join your colleagues for a “brain tsunami” and learn the fundamentals of self leadership. You’ll leave the workshop with a treasure chest of self-improvement tools, tips, and techniques, which you can start to apply immediately. The best part? Enhanced self leadership is the necessary prelude to effectively leading others! Sample topics include: spotting opportunities in every challenge; a new definition of success; moving beyond guilt and worry; an antidote to "blame and complain"; attitude is everything; the incredible power of choice; inspiring others; and changing the world as you change yourself.
Optimizing Social Media for Recruiting – Christie Knott, Predictive Synergistic Systems
Recruiting talented staff is challenging. This session will discuss the recruitment landscape, job design, and candidate interest. The attendees will then be given strategies to attract the talented staff they need using social media – job boards, career communities, and search engines – to optimize their recruiting efforts.
Marketing to the Next Generation of Members – Led by Michele Feder, Materials Research Society
Every association struggles with getting the next generation of members involved. Join our marketing leaders from associations and our vendor community as they discuss ways to reach that generation. Expect to hear about new ways to communicate including social media as one tool to reach them.
We look forward to seeing everyone
on April 25th.
SPONSORSHIP
As an exhibit sponsor you will have the opportunity to meet with professional members of trade, technical, professional and philanthropic associations. The conference will consist of educational seminars, networking opportunities and your opportunity to provide information about your services and products.
$300 Exhibit Sponsorship Includes:
· 6” skirted table for your exhibit for entire day
· Recognition at event and in printed materials*
· Breakfast, refreshment breaks and lunch
· Networking opportunity with local association professionals
· One complimentary conference registration (includes all scheduled seminars)*
· On screen recognition during the conference*
· Banner ad on the PSAE website in May, June and July*
· 1/4 page ad in the PSAE annual directory*
$250 Exhibit Sponsorship Includes:
· 6” skirted table for your exhibit for entire day
· Recognition at event and in printed materials*
· Breakfast, refreshment breaks and lunch
· Networking opportunity with local association professionals
· One complimentary conference registration (includes all scheduled seminars)*
· On screen recognition during the conference*
· Banner ad on the PSAE website in May, June and July*
$200 Exhibit Sponsorship Includes:
· 6” skirted table for your exhibit for entire day
· Recognition at event and in printed materials*
· Breakfast, refreshment breaks and lunch
· Networking opportunity with local association professionals
· One complimentary conference registration (includes all scheduled seminars)*
*Discounted rate of $75 per additional attendee from your company.
If two separate organizations share one table, they also share one advertising piece.
2018 MASTERS CONFERENCE SPONSORSHIP REGISTRATION FORM
____________________________________________________
Company Name _________________________________________________
Address __________________________________________________
__________________________________________________
Phone __________________________________________________
Email __________________________________________________
Exhibitor Name __________________________________________________
$75 Additional Attendee _________________________________________________
$75 Additional Attendee _________________________________________________
Sponsorship ______ $300
______ $250
______ $200
Booth raffle item __________________________________________________
Standard registration:
Member : $129.00
Non-member : $199.00 (includes membership fee)
Register online at www.psae.org or mail registration form with payment to:
PSAE
P.O. Box 14761
Pittsburgh, PA 15234
Questions can be directed to:
Lisa Moses psae@psae.org
Linda Paris lparis@omnihotels.com