All Things Membership
Structure; Growth; Retention; Renewals
Join your colleagues for an in-depth and lively discussion on association membership issues, including methods or programs used or being considered on how to grow your membership; membership retention and renewals; new types of members; member categories and more!
Panelists will include:
Stacy Varmecky
General Manager - Membership & Marketing
Association for Iron & Steel Technology
Donna Edenhart
Membership Manager, SAE International
Donna Edenhart has spent her entire 20+ year career working exclusively for not-for-profit organizations. Currently serving as the Membership Manager at SAE International, her previous experience includes holding communications and public affairs positions at the American Automobile Manufacturers Association and the Consumer Healthcare Products Association in Washington, DC. Donna lives in Allison Park, PA, and is the proud mother of a 12-year-old soccer player and honor student.
Angie Stengel
Executive Director, American Society of Regional Anesthesia and Pain Medicine
Angie Stengel, MS, CAE, has 20 years experience with nonprofit membership organizations. She is currently the Executive Director of the American Society of Regional Anesthesia and Pain Medicine (ASRA), an international medical society. Most of her career has focused on increasing organizational effectiveness and innovation. Recognized for her work in membership, Angie has deep understanding of membership practices and engagement. Angie is a Certified Association Executive (CAE) through ASAE and the Center for Association Leadership.
Although a small staff association, ASRA has found ways to increase member value and engagement. However, we are currently struggling with members needs vs our mission statement. Are we experiencing mission creep or is it time to update the mission?
