PIA/GATF is now PIA
Dec. 4 - PIA/GATF is now just Printing Industries of America, by approval of both organizations’ boards on Nov. 16.
The organizations are determining what the structure will be under the new name. PIA is a (c)6, and GATF is a (c)3. Both share the same staff, and the same group of volunteers serves on the boards of the respective organizations. PIA/GATF was created in 1999 when the former Printing Industries of America and Graphic Arts Technical Foundation consolidated.
In a video on its current site, www.gain.net, CEO Michael Makin tells members, “We probably are guilty of creating noise in the market ourselves with so many of our sub-brands – PIA, GATF, PIA/GATF, SME, PIFE, DPC, EBC – and the alphabet soup goes on and on. So we’re going to make it simple going forward – your national assn will be known as Printing Industries of America.”
PIA unveiled a new logo and tagline, and soon there will be a new web site, www.printing.org. The organizations’ publications GATFWorld and Management Portfolio also will merge into one publication, Printing Industries of America: The Magazine. PIA will conduct a reader survey to determine what the editorial content will be.